TwitterHawk is here to help you.

TwitterHawk is here to help you.

Posted on 15. Feb, 2009 by admin in Marketing

There are so many tools popping up online every day that are working to get into the Twitter game.  Some are great and other are not so great.  We usually surf the web looking for the great ones and we have one today to share with you.

It’s called TwitterHawk and it seems to be a great tool for “target marketing”.  I know, most Twitterites don’t really want to be marketed to  and worry about the over saturation of businesses coming in and taking over this friendly community tool, but we all have to admit that it’s bound to happen.  Facebook and Myspace are prime examples, but if we love the apps that we’re using to stay connected with friends and so forth, then we’ll learn to deal with the marketing.  Our job is to inform you of what’s out there for your lovable Twitter.com, and what you do with it from there is up to you.

So, Twitterhawk claims to be the most targeted marketing that you can take advantage of! (excerpt below taken from twitterhawk.com)

Let’s say you just opened a new coffee store in Queens and wanted to let people know about it. As part of your advertising efforts, you could setup TwitterHawk to search for things like “coffee near:Queens within:8mi” (of course you could simply search world wide if you are global).

Twitterhawk would then periodically (at a frequency determined by you) find twitter posts that mentioned coffee by users that are actually located within 8mi of Queens, and send them one of your pre-defined replies from you such as
@cracksh0t Have you seen our new Coffee Shop in Queens?’ or
@loxly What is your favourite blend? We’ve just opened a new store in Manhattan and would love to know what you think’

You can either have the system auto reply, or for those that want more control, you can have the system find the matches and list them ready for you to confirm or even edit the response to be more personalised to that particular match!

That’s fairly targeted wouldn’t you say?  Well, if you this interests you and you want to find out more, visit www.twitterhawk.com and sign up for free!   Enjoy.


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